Why Should I Hire A Realtor To Help Rent My Eastside Los Angeles Home?

Why Should I Hire A Realtor To Help Rent My Eastside Los Angeles Home?

-Pricing and Market Knowledge

How often do we see a lease listing sit on the market and slowly get reduced in pricing until it is rented? The rental property owner ultimately ends up losing a month of rent or more by the prolonged time on market with the home or units sitting vacant. It often makes sense to price the rent in line or slightly lower than other rentals on the market and/or based of off recent leased data. A correctly priced rental often attracts more prospective tenants, giving the Landlord a larger pool of applicants to choose from. That said, this can often lead to multiple applications, tenants competing with one another, and with offers above the asking price. And it goes without saying that a realtor that lives in and works in a specific Eastside neighborhood will have more insights than someone that works and lives on The Westside. Leases can move quickly and it’s nice to accommodate same day showings with an Eastside agent actually living in the neighborhood.

–Marketing Your Lease Like It’s For Sale

There’s nothing sadder than seeing a lease listing’s photography shot in bad light and on an iPhone or Android. In a competitive market like Northeast LA, for example, it makes sense to market your incoming property as if it were for sale, with professional photography (including drone shots when needed), an individual website, a social media campaign, marketed open houses, and curated open house materials such as sign-in sheets and setup sheets, as well as physical open house signs directing tenants on the day of the open house(s). On top of open houses, private showings are necessary, often with limited notice, and a savvy local agent will accommodate these showings. With tenants potentially staying in a lease for 2–4 years, the loss of even $500 a month in rent can be all the reason in the world to hire an experienced lease listing agent.

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-Tenant Screening and Navigating Los Angeles Rental Laws

Finding a good tenant is only part of the process. Landlords must also navigate fair housing requirements, application procedures, security deposit regulations, income verification, and Los Angeles rental laws in general. Working with a licensed experienced Realtor can help minimize risk through a consistent screening process, official California Association of Realtors (C.A.R.) forms and lease agreements, access to legal professionals as well as experience with tried-and-true leasing practices.-Client Testimonial:

“We have had the pleasure of working with Rich twice in aiding us with the rental of a house we own. He is the best! Always in communication, great at organizing and assisting with different vendors, available for open houses, and approachable and friendly to prospective tenants. We appreciate his guidance and expertise and find him to be very trustworthy as our representative and transparent with prospective tenants interested in our property. – Kristina B.

If you’re looking to lease out your home, multi-unit or apartment building, please feel free to contact Rich at 213-494-7362 or rich@minimalism.la to discuss.